Target Market Determinations

A Target Market Determination is a document created by Bankwest which describes:

• the class of customers who comprise the product’s target market;​
• any conditions and restrictions on how the product can be distributed to customers;​
• events or circumstances that will require Bankwest to review the Target Market Determination for a financial product; and​
• (for some products) the information that third party distributors must provide Bankwest.

We’re required to have Target Market Determinations under the Treasury Laws Amendment (Design and Distribution Obligations and Product Intervention Powers) Act 2019.

This is to make sure we’re keeping customers at the centre of our approach to the design and distribution of our financial products.