nib Stadium unveils Bankwest Shed
10 March 2011
Bankwest has announced it has secured the new naming rights of ‘The Shed’ at Perth’s nib Stadium in the town of Vincent. The new sponsorship of the Bankwest Shed has been agreed for the next three years, offering a revamped Shed appearance and a new image for the preferred gravitation point of many sporting fans.
The Bankwest Shed is located at the northern end of nib Stadium and is considered the homeland within the stadium for avid Glory fans and the preferred general admission location for Emirates Western Force and South Sydney Rabbitohs fans when at nib Stadium.
Allia Venue Management CEO Peter Bauchop said, “We are delighted to welcome Bankwest into nib Stadium. Bankwest are a highly regarded WA brand which we felt was the perfect fit to this iconic stadium, the events which we host and the number of fans that attend the events each year.”
Similarly, Bankwest Head of Marketing, Paul Vivian said “We are excited about this partnership and given that Bankwest is an iconic West Australian brand it’s a perfect fit for us to be associated with one of Perth’s premier sporting and entertainment facilities – it enhances our current partnership with Western Force and provides a strong visual presence at the stadium.”
The shed will be in full operation including Bankwest branding, effective immediately and will now officially be referred to as the Bankwest Shed
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